My business non-negotiables
I started my journey thinking more about sustainability and the environment since my children were born and I recognised how we live today impacts the world our children will live in. I truely believe if we all take small steps to set businesses up sustainably and challenge ourselves, then combined this can make significant improvements towards the UN Sustainable Development Goals.
I have realized in setting up my business I have had to work hard to stay true to my sustainability promise. For example it was important to me that my website is CO2 neutral and my business cards are 100% recyclable.
The website solution was fairly straight forward but getting recyclable business cards took a lot more thought and in the end cost significantly more that the non-recyclable versions would have been. However I made the decision for sustainability over cost since it is one of my core business values.
I have recently completed the B-Corp certification of my business as a way to ensure I am driving the business to a high ethical and environmental standard. This is a great way to continue to find additional ways to improve the sustainability of my business. I am sure this is just the beginning of my sustainability journey.